Expertise: How I Can Help

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For years I have helped small businesses improve customer connection, usability, website performance, and brand identity. From whimsy and colorful to modern and minimal.

I draw from extensive academic training, artistic design experience, leadership proficiency, and real-world business expertise to provide thoughtful outcomes tailored to each client. Learn more about my background here.

For meaningful impact and connection, I offer:

• Website Design (including SEO and Google systems)
• Color Harmony & Psychology
• Customer Experience & Emotional Connection
• Brand Development (strategy sessions)
• Professional Writing & Editing
• Brand Materials & Logos

What is SEO and usability?

SEO stands for search engine optimization. It’s the process of using certain keywords, phrases, and codes to boost your content’s visibility on search engines, like Google.

Usability refers to how easily and efficiently your users (website visitors, customers, and etc.) can navigate the information you’re presenting. This ties in closely with accessibility, which is how well people with certain impairments can navigate your site.